NEW: Human Resources Publications Added To Tin Shingle's Editorial Calendar Collection

At the request of a Tin Shingle Buzz Building Member, and as part of our efforts to keep you abreast of the latest in media topics, we are doing a comprehensive search on magazines and publications spanning interests beyond fashion and fitness: the world of Human Resources!

A Tin Shingler contacted us asking specifically for Human Resources Publications, so we dove straight into the hunt! We found over 50 publications, including some international magazines. We have three featured here, and you can see even more of them when you look in Tin Shingle’s Editorial Calendar Collection.

If you have a special interest or niche, there is probably a trade publication for it! Members can contact us and we will do a deep dive search for you!

The HR Director Magazine

As an independently run and feature led publication, The HR Director magazine provides in-depth analyses and strategies, enabling HR directors to stay current. Challenges and successes are shared amongst readers and industry experts. An important thing to note is that the magazine does not accept any paid for or sponsored editorial, nor do they sell or rent any of their data. Based in the United Kingdom.

Editorial planning for now: Digitalisation of the Business and HR Function, HR strategy & planning

International Public Management Association for Human Resources (IPMA-HR)

The International Public Management Association for Human Resources (IPMA-HR) is the leading public sector human resource organization in the world. They have been the ultimate resource for the latest HR industry news, jobs, policies, resources, education, and professional development opportunities. Based in Alexandria, VA - United States.

Editorial planning for now: Pay & Compensation, Recruiting & Retaining, Public Safety Employees

WorkSpan Magazine

The authoritative source for information you need to attract, retain and engage your employees. WorkSpan magazine is the official publication of World at Work, the Human Resources association for compensation and education resources.

Editorial planning for now: The Pop Culture Issue, Managing a Global Workforce

These Are Only A Small Sampling Of Editorial Calendar Themes!

Many more editorial calendar ideas are in Tin Shingle’s Editorial Calendar Collection. These are a small sampling, highlighted for you to see what you need to dive into.

Members of Tin Shingle with the Buzz Building Membership have instant access to all of our editorial calendars. All searchable by Title and Area of Interest. Browse through and let your inspiration take hold!

All editorial themes are provided by the publication and are subject to change.

As always, send in media contact or editorial calendar requests to member@tinshingle.com

Even Celebrities Need PR. Lady Gaga’s New Line Of Makeup, Haus Laboratories

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Even celebrities need to launch and market their products. Here on Allure magazine’s annual Best Of issue, Lady Gaga stars on the cover - in her new makeup line, Haus Laboratories. As you’ll see in the article, there are already spin-off words for it, like #hauswarming gift, which provides ideas and inspiration behind some of the makeup products developed.

Landing the cover of a magazine is a milestone moment, of course. But when it is done to coincide with and promote your makeup line Haus Labs, that’s a double get!

This cover is a simple reminder that everyone needs to fight for creative, huge, and not-so-obvious ways of getting press.

This Week’s Live TuneUp Is The PR Challenge For Members Only

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The private, Members-Only TuneUp is this Wednesday at 12pm EST, where we hold session 2 of 4 of the PR Challenge. This is where those who need a PR push, hand-holding, and new ideas have benefited from the nearly 1-to-1 interaction.

It's available every other Wednesday to those with the Buzz Builder Membership. See website for details! Link In Bio.

Tin Shingle with SCORE Dutchess Entertain Business Mentorship Program With Wappingers Falls School District

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Tin Shingle is honored to be included in a potential new collaboration with the Wappingers School District and SCORE Dutchess mentorship program to discover how the SCORE program can integrate with high schoolers during their business courses. Wappingers has an impressive curriculum which includes courses like Business Ownership, Sports & Entertainment Law/Work-based Learning, Computer Applications/G Suite, and others.

After meeting a few teachers and hearing how a program could work, we look forward to further development, which might involve field trips within the school to evaluate students’ business startup projects.

How To Get PR As An Expert

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In Tin Shingle’s exclusive monthly TuneUp series, “How To Get PR As An Expert”, we zero in on alternative ways to get PR coverage or any reason at all to get PR coverage! Are you can expert? Of course you are!

  • Do you make ice-cream from milk from local dairy farms and sell it nationally? You’re an expert!

  • Do you run a non-profit, and have you been getting grants? You’re an expert!

  • Do you run a membership-based business? You’re an expert!

  • Do you fun a franchise, and are you kicking butt in your community? You’re an expert!

Details for signup are here! See you soon.

New and Updated 2020 Editorial Calendars For Theatre, Art, Travel, Construction, and More

Get ready for an exciting few months! The following publications have released their 2020 calendars, which means more are soon to follow! This week the calendars featured span topics from health, travel, the arts and construction!

Let the themes of any editorial calendar be the genesis of your idea - but not the limit! These are just a starting point as you think of angles in to feature your business. And remember, if you need help thinking of ideas. use Tin Shingle’s Community Forum! We’re always here to help and share ideas.

American Craft

American Craft is the official magazine of the American Craft Council. Supporting professional artists and makers for over 75 years, they offer valuable educational resources, conferences and student programs while spotlighting emerging artists.

Next Editorial Calendar Theme: Design, Beauty, Legacy.

American Theatre Magazine

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Published by the Theatre Communications Group, American Theatre Magazine is monthly publication for the American professional non-profit theatre artist. They focus on work and issues surround the practice of theatre art.

Next Editorial Calendar Theme: Playwriting

Diabetes Self-Management

Diabetes Self-Management provides practical information on nutrition, exercise, healthy living and medical advances for people living with diabetes. They publish a bimonthly magazine, weekly newsletter, books, and a blog. 

Next Editorial Calendar Theme: International Cuisine, Money-Saving

Alaska Beyond

Alaska Beyond Magazine aims to be the best trade, lifestyle, and business publication covering the Alaska Airlines flight route. Engaging, entertaining and informing Alaska Airlines passengers of the trends and events that influence the places along the Alaska Airlines path.

Topics have been updated to reflect the current 2020 Editorial Calendar: Health and Wellness, Romance in Hawaii

Arthritis Today

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Published by the Arthritis Foundation, they provide the most current advice on lifestyle, nutrition, and fitness tips from the world’s top arthritis experts.

Arthritis Today does not publish an Editorial Calendar. Our advice is to pitch for the season. The submission and newsstand dates have been updated to reflect the most current available information.

These Are Only A Small Sampling Of Editorial Calendar Themes!

Many more editorial calendar ideas are in Tin Shingle’s Editorial Calendar Collection. These are a small representation of what information is available, highlighted for you to see what is trending. Members of Tin Shingle at the All Access Level of Membership have instant access to all of our editorial calendars. All searchable by Title and Area of Interest. Browse through and let your inspiration take hold!

All editorial themes are from editors themselves and are subject to change.

As always, send in media contact or editorial calendar requests to member@tinshingle.com

Money Magazine Goes Out Of Print - Kiplinger's Buys Money's Subscription List

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Money magazine goes out of print, with the last issue being July/July 2019. Money magazine was acquired by Meredith in January 2018 in the major deal with Time, Inc. According to this New York Post article, Meredith’s intentions were to sell off titles such as this one, as they did with Time magazine (sold to Salesforce founder and his wife), and Fortune magazine (sold to a Thai businessman), but could not find a buyer for Money.

Instead, Meredith has retained the Money brand and will continue the website in digital, and has sold a large portion of the print subscriber list to Kiplinger’s magazine, one of the few personal finance magazines in print. According to MediaPost, Kiplinger’s already had subscriber overlap with Money, so bought a portion of the subscriber list, bringing Kiplinger’s subscriber base up to 920,000.

While you may have just lost a print edition bible of Best Places To Retire, Best Colleges, Best Retirement Cities, and so on, there are so many digital publications and podcasts that people value, such as HerMoney from Jean Chatzky. And just because a major publisher took it out of print doesn’t mean Money magazine should have been put to pasture. Says the Meredith’s chief executive at the time in this New York Times article: “We love these brands and think they have great audiences,” Tom Harty, Meredith’s chief executive, said in an interview. But, he continued, “Our main portfolio that we built over time at Meredith has been focused on a different audience type.”

What Businesses Should Pitch Money Stuff?

Really, any business can. You just need to think of a money angle. Use Tin Shingle's Community to help you get ideas from others if you need them. For example:

  • Insurance Company: Do you know of a trend going on with people and health insurance lately? Are they making choices based on financial changes in their homes? Pitch this.

  • Fashion: Do you know of a trend where people are renting their entire wardrobe lately? From bags to dresses? Can you piggy back this as a trend story onto major department store brands such as Forever 21 talking bankruptcy? Figure out an angle where your business can be mentioned, and pitch it.

  • Dentist: Do people often forget to use their dental insurance by the end of the year? Do you know if they are wasting hundreds of dollars? Pitch it.

How Tin Shingle’s Media Contacts Can Help

Looking for more content creators and media outlets for your personal finance pitches? When you use Tin Shingle’s Media Contact Library, you can type in a search term like “Personal Finance” and get recommendations of reporters, writers who produce content in that field. You’ll get ideas for the Wall Street Journal, New York Times, Crain’s, and even some business institutions like banks who also have content platforms. Pitching a business platform should be in your content strategy, as it’s a feature with lower competition, but one that could land you a nice online feature.

We are adding Kiplinger's Personal Finance to our Editorial Calendar Collection, since it is a print magazine. That research is currently being done, and will be updated in our database soon.

Join Tin Shingle today for access to our library, and to our online Community where you can bounce ideas off of us before you pitch the media with your amazing angle.

New 2020 Editorial Calendars For Beer and Beverage Trade Magazines!!

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Some very exciting news! The 2020 calendars are starting to trickle in! Craft Beer and Brewing has made their 2020 calendar available for you to peruse and plan for 2020! 

While you wait for the rest of the publications on our roster to start rolling out their 2020 editorial calendars, rest assured we have a research system in place to make educated predictions on future topics.

New this week are beer and beverage themed publications! Summer may be coming to a close, but it’s 5 o’clock somewhere every day of the year!

The Beer Connoisseur Magazine

As the industry authority, The Beer Connoisseur explores beer culture across the world. Expect everything from in-depth reports on beer culture, pairings, reviews and more! Published 6 months a year.

EDITORIAL CALENDAR PLANNING FOR NOW: Top 100 Beers of 2019, The Beer in Review 2019, Top Breweries of 2019, 2020 Industry Outlook, 2020 Consumer Trends, 2020 Restaurant Trends, Top Emerging Beer Style of 2020

BevNET

BevNet covers the the non-alcoholic side of the beverage industry. As the highest trafficked site of the non-acoholic beverage industry, they provide the latest information and news on the beverage industry. Industry professionals are eligible for a free subscription, published 8 times a year.

EDITORIAL CALENDAR PLANNING FOR NOW: Cold Brew Coffee, Bottled Water

Craft Beer & Brewing Magazine

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Craft Beer and Brewing is a community and magazine for those devoted to drinking and brewing great beer. Based in Fort Collins, Colorado, they are committed to nurturing a community and place for people to go to get the latest in beer gear, brewing tips, news and more!

EDITORIAL CALENDAR PLANNING FOR NOW:
Feature Focus: The Elements of Beer (Water, Malt, Yeast, Hops)
Secondary Focus: Enzymes
Products Reviewed: Beer Fridges

These Are Only A Small Sampling Of Editorial Calendar Themes!

Many more editorial calendar ideas are in Tin Shingle’s Editorial Calendar Collection. These are a small sampling, highlighted for you to see what you need to dive into.

Members of Tin Shingle at the All Access Level of Membership have instant access to all of our editorial calendars. All searchable by Title and Area of Interest. Browse through and let your inspiration take hold!

All editorial themes are from editors themselves and are subject to change.

As always, send in media contact or editorial calendar requests to member@tinshingle.com

Money Monday: Proceed To The Route

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When In Doubt…

Sometimes on a Monday, you get a message that knocks you off course.

That message might scare you. Freeze you. Capture you in doubt.

You made your list the night before, or hour before, and you knew what you were doing, but now you don’t.

For the rock that just rolled in front of you, blocking you from seeing the bright side of the goal you were moving towards, all you can see now are these questions:

  • Is it the right thing?

  • Will you succeed?

  • Will you earn enough money?

  • Maybe this isn’t the plan. Maybe you should drop it and pick a different plan.

Proceed To The Route.

You’ve made your game-plan 100 times.

You know what to do.

You know why you need to do it.

This is the part where you roll the rock away - or go around it - and proceed to the route.

Most of the time in life, you don’t know what is on the other side of your route.

You don't know how it's going to turn out. How the rules you think you know will change - in your favor. How you will get offers or ideas of different ways of doing things to make your dream possible.

This is the fun part of business. If you have faith in what you are doing, the solution of how to get what you need will present itself, and you may never have imagined it.

You think you know all of the answers, how everything will turn out, but you won’t. Surprise developments, re-routes and other unexpecteds will present themselves, usually paving the way for all to succeed.

When in doubt, proceed to the route, and keep going. Have faith.

Happy Monday. :)

Wanderlust! Editorial Calendar Themes For Elite Traveler, Sunset, and Alaska Beyond

This week’s update to Tin Shingle’s exclusive Editorial Calendar Collection includes new publications serving the world traveler. Remember, these are simply the Editorial Calendars for these publications. Tin Shingle’s Media Contact Library will have more ideas and inspirations for you to pitch. In our Media Contact Library, you can search by “travel” or “adventure” for instance, and get search results of people who work for travel and adventure publications.

About Our Editorial Calendar Collection

The magazines provide their media kits and editorial calendars to us for the upcoming year. For those publications that haven’t yet released them, we have studied the editorial patterns of the previous years. If there is consistency the broad theme, then we are able to make a prediction. For example, if Alaska Beyond’s March Issue focused on “Hawaii” for the past two years, we can confidently predict that in March of 2020, “Hawaii” will also be the focus.

Despite all of this, the most important information you have are the publication and submission dates through 2020. This enables you to ascertain the production cycle of a particular magazine so you can effectively pitch a story angle relevant to the season. Knowing the broad theme does help, but the publication and submission dates are THE gold nuggets. Think ahead and think big!

Elite Traveler

Also known as the “private jet lifestyle magazine,” Elite traveler has been a global lifestyle brand, curating the best hotels, restaurants, fashion, and jewelry. Their audience includes the ultra-rich and those of high net worth.

EDITORIAL CALENDAR PLANNING FOR NOW: Best of Hotels, The Luxury Edit

Sunset - Travel

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Branded as the definitive lifestyle brand of the modern American West, Sunset magazine is the single most trusted resource for the Western audience. Sunset’s audiences have a hunger for exploration that can only be satiated by adventure.

EDITORIAL CALENDAR PLANNING FOR NOW: The Camping Issue, Food and Wine

Alaska Beyond

Covering the Alaska Airlines route, Alaska Beyond explores the trends and events that shape these regions. They focus the spotlight on the cultural and visual diversity of the Alaskan Airlines markets from Alaska all the way to Mexico, Vancouver and New York.

EDITORIAL CALENDAR PLANNING FOR NOW: Alaska Travel, Health and Wellness


Discover Magazines You May Not Have Considered

Many more editorial calendar ideas are in Tin Shingle’s Editorial Calendar Collection. These are a small sampling, highlighted for you to see what you need to dive into.

Members of Tin Shingle at the All Access Level of Membership have instant access to ALL of our editorial calendars. We currently have the editorial calendars from over 100 publications for 2019! All searchable by Title and Area of Interest! Browse through and let your inspiration take hold!

All editorial themes are from editors themselves and are subject to change.

Send in media contact or editorial calendar requests to member@tinshingle.com