Even celebrities need to launch and market their products. Here on Allure magazine’s annual Best Of issue, Lady Gaga stars on the cover - in her new makeup line, Haus Laboratories. As you’ll see in the article, there are already spin-off words for it, like #hauswarming gift, which provides ideas and inspiration behind some of the makeup products developed.
Landing the cover of a magazine is a milestone moment, of course. But when it is done to coincide with and promote your makeup line Haus Labs, that’s a double get!
This cover is a simple reminder that everyone needs to fight for creative, huge, and not-so-obvious ways of getting press.