Haus Laboratories

Even Celebrities Need PR. Lady Gaga’s New Line Of Makeup, Haus Laboratories


Even celebrities need to launch and market their products. Here on Allure magazine’s annual Best Of issue, Lady Gaga stars on the cover - in her new makeup line, Haus Laboratories. As you’ll see in the article, there are already spin-off words for it, like #hauswarming gift, which provides ideas and inspiration behind some of the makeup products developed.

Landing the cover of a magazine is a milestone moment, of course. But when it is done to coincide with and promote your makeup line Haus Labs, that’s a double get!

This cover is a simple reminder that everyone needs to fight for creative, huge, and not-so-obvious ways of getting press.