Private Training & Strategy Sessions
Katie is a multi-media artist and storyteller, having honed her craft in the digital world as well as brick and mortar and fresh air markets. She is a marketer, news reporter at her award-winning blog, A Little Beacon Blog, and manager of creative teams to produce platforms for any size company. Katie specializes in analyzing the unique audience of each brand to custom tailor the experience.
Schedule private sessions to get training in areas where you can rock it using your skills. This can even include training of your staff. Please contact us before purchasing so that we can pair you up with the right trainer. Trainers available include the below people, and will be assigned to you based on your goals.
“Dutchess SCORE was privileged to have Ms. Katie Hellmuth as its Digital Networking & Marketing subject matter expert for 3 years. Katie’s always up-to-date knowledge of, and insights on, this rapidly evolving topic drew large numbers to her annual Digital Marketing SCORE workshops. And, when asked a business-related question on the topic, she offered crystal clear in-depth options, pros & cons, and recommendations. Katie is gracious, ethical and a consummate professional.”
At her design agency, Katie James Inc., Katie has produced dozens of custom-designed websites that offered different user experiences to different sorts of customers. She has run the behind-the-scenes of a website when it was featured on Daily Candy and the Today Show, when high amounts of traffic used to crash websites. She was hired to keep it up and active to take as many orders as possible.
Databases come naturally to her, so whether your business depends on using different software like MindBody, Occasion, Square, or something custom or something she's never heard of, she can tackle it with you to harness its power to make it work to increase your sales.
Come with a list of what you want to cover, and get directives on what you can do to make your business needs and goals happen.Please contact us if you have any questions about this service.
PROCESS
CONNECTING & IDEA CAPTURING
We set up these 2 essential Tin Shingle Templates between you and Katie. These are Excel spreadsheets that are in Google Drive that we can both share.
PR Planning & Tracking Template
Content Planner
These will help us plot out what story angles you are pitching the media, and to which media outlets, and when. These will also help with your own content strategy for your company’s blog, and for your social media. SEO will be part of your strategy as well, and that’s where your company blog comes in.
STATUS REPORTS
Katie keeps a log of what time was spent on what - on the phone, email, in the spreadsheets, reviewing pitches, etc. We do account for our time, so we need to be focused in our time together! Not to say we can’t dream and go off topic when needed. Because that’s also where big ideas happen.
TRAINING SPECIALTIES:
Training will be tailored to your needs, but can include:
WEBSITES
for Improved Design & Missed OpportunitiesSEO
for Better Organic (Free) Google Rankings and Customer Conversions, Katie Uses Creative Writing and Analysis TechniquesFACEBOOK
for Best Ways to Use Facebook's Organic (Free) ToolsINSTAGRAM
for Representing Your Brand In This Visually Beautiful, Influential EnvironmentNEWSLETTERS
for Improved Design + Content for Customer Conversions and Brand LoyaltyPRIVATE TUNEUP
Did you hear a TuneUp on Tin Shingle and want to know how to exactly apply it to your business? Book a Training Session for personalized ideas on how to apply the strategies to your business.