Members-Only TuneUps: Office Hours At Tin Shingle

If you’re a member of Tin Shingle and missed today’s office hours, don’t panic! They happen often. Keep tabs on your email so you can join in.

Tin Shingle’s Office Hours are a place where you can bring your questions, our ideas, your fears and your successes.

Remember: July is Holiday Gift Guide Season! What is your plan?

We can discuss them and things like this in Tin Shingle’s Office Hours TuneUps!
 

About TuneUp Office Hours

If you are a member of Tin Shingle, you can join in on Office Hour Members-Only TuneUps! These are closed sessions, and not open to the public. This is a safe space for Tin Shingle Members to come in with brainstorms to give and get feedback.

You can turn on your video camera to speak eye-to-eye, or just talk on the phone or through your computer speakers.

In this series, members of Tin Shingle with the Media Kit Membership can call in to workshop any need in their marketing campaign, including:

• Media Pitching: What a pitch to a certain media outlet should look like, and how it should read.

• Instagram: How to get sales and create PR opportunities from you posts.

• Facebook: How do you increase traffic from this platform?

• Website: The media will circle back to evaluate their website. What are they seeing, and is it clear?

• SEO: What's your game plan? Let's get one. You don't want to miss out on all that search traffic.

HOW IT WORKS:
Tin Shingle's owner Katie will moderate the call.

She will rotate through people on the call, and encourage each other to contribute to each person's challenge as a conversation.

CALL-IN DETAILS
When you are logged into your Media Kit Member account at Tin Shingle, you will be able to click this link in our Community section of the website to get the private link to call in details.

Once on the call, Katie will adjust your settings so that we can hear and/or see you. We love talking face-to-face, so turn your video on if you want. Otherwise, audio-only is fine.

TODAY: Office Hours: Compartmentaling Your Time For Pitches; Writing The Best Pitch

Office Hours
Open Today

When: Wednesday, February 23th, 2022
Time: 1pm EST
Where: At your computer or on your phone.
How: Follow the directions on this page to get the registration link.
Or, if you're a Tin Shingle Member and are already logged in, click here to get the special registration link.
Required: Media Kit Membership with Tin Shingle. Join today.

Hello!

Hope you had a great Double 2 Tuesday yesterday! Today is Wednesday, and that means it's time for Tin Shingle Members to use their free pass for a group training session during this Office Hours TuneUp.

Talk with Tin Shingle's owner, Katie Hellmuth Martin, to get her opinion about how to get your business publicity. There are so many angles to be taken right now. Success will come down to:

A. Compartmentalizing your time, so that you stay laser focused on what to pitch, when.
B. What your pitch email to a media person says.

BONUS: Katie is also a reporter, creative writer, and SEO specialist. She can see how your website can rank organically for very niche terms, that most likely brings in leads who want to pay for what you sell. Use her brain! Get on this call.

If you can't make this time, you can book a Private Training session for 25% off for a personal phone call.

About TuneUp Office Hours

If you are a member of Tin Shingle, come on today's Members-Only TuneUp! These are closed sessions, and not open to the public. This is a safe space for Tin Shingle Members to come in with brainstorms to give and get feedback.

You can turn on your video camera to speak eye-to-eye, or just talk on the phone or through your computer speakers.

In this series, members of Tin Shingle with the Media Kit Membership can call in to workshop any need in their marketing campaign, including:

• Media Pitching: What a pitch to a certain media outlet should look like, and how it should read.

• Instagram: How to get sales and create PR opportunities from you posts.

• Facebook: How do you increase traffic from this platform?

• Website: The media will circle back to evaluate their website. What are they seeing, and is it clear?

• SEO: What's your game plan? Let's get one. You don't want to miss out on all that search traffic.

HOW IT WORKS:
Tin Shingle's owner Katie will moderate the call.

She will rotate through people on the call, and encourage each other to contribute to each person's challenge as a conversation.

CALL-IN DETAILS
When you are logged into your Media Kit Member account at Tin Shingle, you will be able to click this link in our Community section of the website to get the private link to call in details.

Once on the call, Katie will adjust your settings so that we can hear and/or see you. We love talking face-to-face, so turn your video on if you want. Otherwise, audio-only is fine.

Today's Live TuneUp Office Hours: The "What To Pitch: May" Edition

Office Hours
Open Today

When: Wednesday, May 5th
Time: 1pm EST
Where: At your computer or on your phone.
How: Follow the directions on this page to get the registration link.
Or, if you're a Tin Shingle Member and are already logged in, click here to get the special registration link.
Required: Media Kit Membership with Tin Shingle. Join today.

Hello!

In the olden days, of the pre-pandemic era, the 1st week of the month meant one thing: "What To Pitch: May"

You got to listen to all of the relevant ideas that could work right now for pitching the news media for print coverage in magazines, and the digital media for blogs and digital editions.

Today, we are still running the weekly TuneUp in a Live Office Hours fashion that is for members to call in to to ask any of their burning questions, but the theme can be "What To Pitch: May"

HINT: Print magazines always are working 6 months out. For instance, an interior design magazine is shooting photography for their Fall issue and needs fall colors right now. As the purple lilacs bloom in May.

Use the PR Planner and Tracking Template. to help plot and track your media coverage. It is free for Members of Tin Shingle, and a cost for those who are curating their Tin Shingle tools.

Tin Shingle Members can attend this TuneUp Office Hour session as a way to have a micro-brainstorming session on their own marketing needs. The time will be shared and moderated. Come join us if you haven't yet! Private Training is always available with a discount to Tin Shingle Members, and group connections are always appreciated.

About TuneUp Office Hours

If you are a member of Tin Shingle, come on today's Members-Only TuneUp! These are closed sessions, and not open to the public. This is a safe space for Tin Shingle Members to come in with brainstorms to give and get feedback.

You can turn on your video camera to speak eye-to-eye, or just talk on the phone or through your computer speakers.

In this series, members of Tin Shingle with the Media Kit Membership can call in to workshop any need in their marketing campaign, including:

• Media Pitching: What a pitch to a certain media outlet should look like, and how it should read.

• Instagram: How to get sales and create PR opportunities from you posts.

• Facebook: How do you increase traffic from this platform?

• Website: The media will circle back to evaluate their website. What are they seeing, and is it clear?

• SEO: What's your game plan? Let's get one. You don't want to miss out on all that search traffic.

HOW IT WORKS:
Tin Shingle's owner Katie will moderate the call.

She will rotate through people on the call, and encourage each other to contribute to each person's challenge as a conversation.

CALL-IN DETAILS
When you are logged into your Media Kit Member account at Tin Shingle, you will be able to click this link in our Community section of the website to get the private link to call in details.

Once on the call, Katie will adjust your settings so that we can hear and/or see you. We love talking face-to-face, so turn your video on if you want. Otherwise, audio-only is fine.

Today's TuneUp Office Hours: A Focus On Last Minute Pitches; Limited-Run Products

Hello!

Today we are going to focus on when to pitch what.

Last Minute Mothers Day Gift Guides are on people's minds, but really prep for how you want to pitch Holiday Gift Guides (the November/December spreads) should be what you are planning for.

We can discuss how to pitch for these last minute ideas, as well as the print magazines that editors are working on now.

We will be looking at Tin Shingle's 2021 Editorial Calendar for ideas, so have that at the ready.

Additionally, we will work on what to do if you have low inventory, or are made-to-order, and how to handle that with your pitching.

If you haven't downloaded it yet, find the PR Planner and Tracking Template here. It is free for Members of Tin Shingle, and a cost for those who are curating their Tin Shingle tools.

Tin Shingle Members can attend this TuneUp Office Hour session as a way to have a micro-brainstorming session on their own marketing needs. The time will be shared and moderated. Come join us if you haven't yet! Private Training is always available with a discount to Tin Shingle Members, and group connections are always appreciated.

About TuneUp Office Hours

If you are a member of Tin Shingle, come on today's Members-Only TuneUp! These are closed sessions, and not open to the public. This is a safe space for Tin Shingle Members to come in with brainstorms to give and get feedback.

You can turn on your video camera to speak eye-to-eye, or just talk on the phone or through your computer speakers.

In this series, members of Tin Shingle with the Media Kit Membership can call in to workshop any need in their marketing campaign, including:

• Media Pitching: What a pitch to a certain media outlet should look like, and how it should read.

• Instagram: How to get sales and create PR opportunities from you posts.

• Facebook: How do you increase traffic from this platform?

• Website: The media will circle back to evaluate their website. What are they seeing, and is it clear?

• SEO: What's your game plan? Let's get one. You don't want to miss out on all that search traffic.

HOW IT WORKS:
Tin Shingle's owner Katie will moderate the call.

She will rotate through people on the call, and encourage each other to contribute to each person's challenge as a conversation.

CALL-IN DETAILS
When you are logged into your Media Kit Member account at Tin Shingle, you will be able to click this link in our Community section of the website to get the private link to call in details.