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Breathing Life Into Your Blog and Using It As A PR Pitching Tool

DATE: March 29, 2017
TIME: 12pm EST

Tune in with us live on Wednesday, 12pm EST.

Alright guys...You are going to fill that blog on your business website with content, because not doing so is hurting your business. Potential clients are looking at your blog once they check out your services pages, and don't see any of the great projects you've been working on. Even worse, however, is you keeping a secret about what you do from the media! They are looking for dynamic businesses like yours to feature. Writing blog posts is the cleverest way to showcase your business to reporters, editors and producers who are looking for stories.

During this week's TuneUp, we are focusing on your business "News" or "Blog" section on your website by covering these areas:

  • How to feed and tease the media with stories about your business - without even pitching them! (Hint: you'll be using Twitter as your indirect pitching tool)
     
  • Using Tin Shingle's Blog Planning and Production Calendar Template - a must when committing to an article and working with a team.
     
  • Epic vs Share It: Each blog post does not need to be epic. How to pick the details that will gain you attention.

See you there...Bring your questions!

 

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ABOUT TIN SHINGLE TUNEUPS
Every week at 12 PM EST, join Tin Shingle’s co-founder Katie Hellmuth Martin and special guest experts as they share the best in real-time PR, social media and online marketing education, strategy, tools and tips. Tin Shingle's weekly live-webinars demystify what matters most right now in these buzz-building areas that every business owner needs on the road to success. Tune in for free during these live versions at 12pm EST, and Premium Members of Tin Shingle can access the recorded archives instantly at any time.