Weekend Reading: Curled Up With Architectural Digest

Weekend 📖 reading known as Media Monitoring or PR Homework in these parts at Tin Shingle.

Flipping through the gorgeous pages of Architectual Digest and settling in on a feature of a Hudson Valley home in Croton on the Hudson, the Neumann House by Marcel Breuer.

The best way to pitch a magazine is to know its writing and editorial style as well as you would know your closest friend and how they like things. The easiest way to do that is by subscribing to the magazine in print. If you want a magazine to even exist in print to feature your business and inspire you, then support it with a paid subscription. Read it on paper and experience it in the way it was designed.

For all you advertisers out there - if you have paid for branded content or a roundup or a group full page ad - bravo to you. Advertisers keep the magazines in business to keep the editorial cycle spinning. Somethings got to pay those photographers, writers and editors! 

Fit Pregnancy & Baby Magazine Closes, But Merges In Print With Parent's Magazine

An associate publisher at Meredith Parents Network confirmed that Fit Pregnancy & Baby would be closing the print edition of the magazine with the December/January 2018 issue. Fit Pregnancy & Baby was known as a source for the inside scoop on how celebrities tackle pregnancy, coverage of the latest style trends, and the source for smart advice to millennial moms.

It does get better though! Fit Pregnancy & Baby will move into a special section in Parents, debuting in the March 2018 issue entitled Parents Baby. The sixteen-page section will be printed every other month targeting millennial women, especially expecting and new moms. Its content will focus on three pillars:

• Health
• Gear
• Milestones

Other Family and Parenting Magazines To Keep On Your Radar

Other baby, family and parenting magazines to keep on your radar include:

• Parents
• Family Fun
• Family Circle
• Girl's Life
• Pregnancy & Newborn
• Women's Day
• Boy's Life

"Ack! I Can't Keep Up! I Need A Magazine Closure Cheat Sheet!"

Done! Tin Shingle keeps an updated list of magazines that have folded, shuttered, and even ones that that came back from the print magazine graveyard. You'll get access to it with your All-Access Pass Media Contact Membership with Tin Shingle.

But Wait - I Want To Stay Ahead of the Game!

Want a head start on knowing what these magazines are working on right now? Tin Shingle keeps a list of content deadlines that these magazines are working on. Known as Editorial Calendars, these give businesses, artists, makers and brands the heads up as to the direction the magazine is headed in that month, which is a clue to you for how your business could fit into its pages. Editorial Calendars are a  great idea source as you look for ways to pitch a writer or editor about your business.

Editorial Calendars (see Tin Shingle's full list in our collection here) and corresponding Media Contacts are available to Level 4 All Access Pass Members of Tin Shingle. Learn more about the perks and different levels of membership.

Media Monitoring: Variety Magazine for the New Year!

Taking a page from Victory PR’s  new postings of their #mediamonitoring on Instagram, we are showing ours - first read of the new year - Variety Magazine!

Top Secret: this subscription was actually a gift to my husband from Tin Shingle at Christmas because he’s a consumer of several paper magazines but also works in the film industry as a crew member. However, he, like most crew members, has movie making aspirations. As part of my New Years resolution to support his creative dreams, Tin Shingle lulled the trigger on this yearly subscription.

New subscription arrived already. Time to catch up on nominations and movie makers, and sleuthing for our own ideas for Media Contacts and article ideas.

What are you reading?