Classes & Gatherings

Live Classes

Live Classes

5/29
#PRTuneUp: Turning your Service Business & Expertise into PR Gold!

Being a service provider or an expert is a beautiful thing, in terms of your public relations!  Why? It offers boundless opportunities to share your story and expertise with press, you can easily "spin" yourself into breaking news stories, trend pieces and seasonal segments and you're often a TV producers dream guest!

With all these great opportunities to grow your brand and business, what are you waiting for?  It's time you spent some time with us on a #PRTuneUp that is all about maxxing out press opportunities as a service or expert based brand!

Wednesday, May 29, 2013 - 12:00pm
Your phone or computer!
Sabina Ptacin
$0.00   $9.99

Video Classes

Business Development

The 24hr Business Plan
24-Hour Business Plan

In this short webinar, we show you the 5 most critical components that you need to outline in your business plan in order to crystallize your business strategy. This business plan will get you a crystal clear vision on the direction of your business, and how your revenue models will start bringing you sales.

12 min.
FREE   $4.95
QuickBooks Overview - free video
FREE: Introduction to QuickBooks to Save You Time & Money

QuickBooks can save you time and money. It can remind you of overdue invoices, spit out financial reports, and provide your accountant with financial data they need to complete your taxes quickly and efficiently. QuickBooks Pro Advisor Stacie Bach will take you through this overview of what QuickBooks can do for you.

22 min.
Stacie Bach
FREE   FREE

Recorded Classes

#PRTuneUp: Preparing for Holiday Pitching: What You Need to do in the May and June!

In this #PRTuneUp, Tin Shingle co-founder Sabina Ptacin explains everything you need to do to prepare to pitch winter holiday gift guides - during the months of May and June.  That’s right, it’s never too early to begin making a list and checking it twice (ha, ha) of everything you need to have prepared to land your product in a holiday gift guide or your expertise/service in a

Sabina Ptacin
FREE   $9.99
#PRTuneUp: Celebrity and Stylist Outreach Secrets

In this #PRTuneUp, Tin Shingle co-founder Sabina Ptacin gives you the trade secrets, tips and step-by-step guidance you need to create and maximize relationships with celebrities and stylists.  She'll also talk about how you can work with all things Hollywood even if you're not in CA, and still create buzz and get press for your brand.  This #PRTuneUp gives tips for product, s

Sabina Ptacin
FREE   $9.99
#PRTuneUp: Secrets for How to Get on National & Local Morning Shows

In this #PRTuneUp we'll reveal the strategies, insider secrets and solid PR know-how you have to master to get your brand onto a national morning show like The Today Show or Good Morning America, or a local morning show.  We will also let you know the people you should be pitching (not just the producers) to land a business-changing segment.  The tips our PR pro will give you can

Sabina Ptacin
FREE   $9.99
Everything You MUST Know About Tradeshows Before Investing in One

If you’re a small business owner who sells anything from fashion apparel to accessories, baby food to boating equipment, stationery to dog leashes, chances are you’ve considered signing up for a tradeshow.  They are great ways to gain brand recognition and retail customers. 

Melissa Hall
$10.00   $25.00
#PRTuneUp: Writing the Perfect Pitch to Land Amazing Press
  • Do you feel like you keep pitching and pitching without any response?
  • Do you wonder if the words you're using, the hooks you're throwing out there and even the layout of your copy is working for or against you?
  • Do you know the proper way to deal with images, linesheets and look books when interacting with the press?
Sabina Ptacin
FREE   $9.99
#PRTuneUp: Press Release Straight Talk

In this #PRTuneUp, we'll be doing some straight talk about the ever elusive yet always present press release, and how it fits into your small businesses PR campaign. We will cover when you need one; when you don’t need one; how they should be laid out; and more!  You’ll even find out what our expert Sabina really thinks about press releases!

Sabina Ptacin
FREE   $9.99
#PRTuneUP: It's All About The Contacts Baby

In the quest to get the name and story of your brand out there, on the journey to sharing your products, services and expertise, it often does boil down to who do you know and who knows about you! Public Relations is all about...Relationships!

Sabina Ptacin
FREE   $9.99
#PRTuneUp: How to Land Long Lead Spring Press - in the Winter (Podcast)

Even if your calendar says it’s winter time, in the world of "long lead media," (which includes most every major national and local magazine) Spring is already in the air!

Sabina Ptacin
FREE (but still click add to cart)   $9.99
#PRTuneUp: How to Land a Deskside, Prepare for it and Nail It! (Podcast)

The "deskside" is something that your competition just landed last week at a major glossy magazine, and you have no idea what it means. Or how to get one.

Sabina Ptacin
FREE   $9.99
#PRTuneUp: Pitching Winter Holidays (Products, Services & Experts) (Podcast)

This PR Tune Up will focus on how you as a small business owner/entrepreneur can make the most of your holiday pitching and outreach (Christmas, Hanukkah, New Year's Eve and more), both for products and for service-based businesses and experts.  Keep in mind, even though the actual holidays are in December shoppers will be planning their gift lists in November.

Sabina Ptacin
FREE   $9.99
#PRTuneUp: Using Social Media to Boost your PR Success (Podcast)

Have you ever wondered if social media sites like Facebook, Twitter, and Pinterest could be helping you take your DIY PR outreach to the next level?

Sabina Ptacin
FREE   $9.99
#PRTuneUp: Sales Tips for Black Friday, Small Biz Saturday, Cyber Monday (Podcast)

This PR Tune Up is all about how you as a small business owner/entrepreneur can capitalize on the group shopping “holidays” of Black Friday, Cyber Monday and of course, Small Business Saturday. 

Whether you are a product-based company, service provider or expert this podcast is for you!

TOPICS TO BE DISCUSSED:

Sabina Ptacin
FREE   $9.99
#PRTuneUp: Do's and Dont's of DIY PR Part 1 (and your questions answered!) (Podcast)

This PR Tune Up will cover some do’s and don’ts of DIY PR that will help guide you on your public relations journey whether you are a product, service or expert brand.  The moment this class begins we’re off and running with Sabina Ptacin, co-founder of Tin Shingle and founder of a PR agancy.

Sabina Ptacin
FREE   $9.99
#PRTuneUp: For Service Providers - How to Get Noticed and Get Press

This PR Tune Up gives some extra love and attention to the service provider and expert. Though the lessons we teach can certainly be applied to any DIY PR Campaign, we also know that there are some strategic tactics, tricks and tips that will be extra beneficial to all of you service providers, so consider this a PR love song to YOU!

Sabina Ptacin
FREE   $9.99
Tutorial for Tin Shingle PR Leads (Podcast)

This PR Class is geared to be a how-to for our member when pitching our PR Leads. If you're not a member, you can still listen to it to learn what to do when pitching the press in general.

Sabina Ptacin
FREE   $9.99
How to Get Your Product on Celebrities (Podcast)

Sabina Ptacin dishes on how you can get your product onto a celebrity, and what to do after you land your product on that celeb. 

TOPICS TO BE DISCUSSED:

Sabina Ptacin
FREE   $9.99