Advertising

Vogue Knitting 2019 Editorial Calendar Added To Tin Shingle's Magazine Pitching Resources

vogue knitting.jpg

Vogue Knitting's 2019 Editorial Calendar has been updated to Tin Shingle's Magazine Deadline Database for Tin Shingle’s All Access Pass Members. The biggest takeaway: The Holiday Gift issue is produced in July. So mark your calendar for next July to remind yourself not to check out too often by the pool if you want to try to get mentioned in this magazine. Also, listen to Tin Shingle’s monthly Training TuneUps, specifically the “PR Planning: What To Pitch This Month” ones where we give you hot tips like this!

Other magazines are releasing their 2019 plans at the end of November, so keep your eyes here for more updates!

PS: Vogue Knitting does have a Shop Local section for Yarn store listings. It’s a paid spot in the list, but seems like a great list to be in the middle of. We recommend it.

PPS: Having reviewed Vogue Knitting’s entire Media Kit, their paid advertorial features do look gorgeous. Organic PR is great for earning validation, while advertising is a great way to control your message and exposure. You know our position - advertising keeps the magazines in business! Without it, there’d be no book at all. If it’s in your budget, this ad spends seems like a great buy. In addition to any free PR you’re going to try to get!

Local Magazine Reaches Far and Wide for Small City - The Valley Table for Beacon in Mahopac

Enjoying the article on cream in the September-November 2018 issue of The Valley Table which devoted this issue to farmers (and the Pots de Creme in the recipe section).

I’m currently writing this blog post from a car dealership in Mahopac, which is about 35 minutiae from where I live in Beacon, NY (and I produce a blog from there). Several of the staff way out at this dealership love Beacon, NY simply because they read about it and the restaurants so often in The Valley Table.

As a side note, the ads are so well designed! I always enjoy reading the features and the ads. My philosophy is to support ads, to pursue purchasing them, as well as pitching magazines for organic, solid PR. While a true editorial feature can raise your brand’s profile as well as tap into a flood of sales, well placed advertising also educates your customer base and keeps your brand top of mind.

That and, without it, the magazine wouldn’t exist. So there’s that. Plain and simple. 

So support your local and national media sources! 

IMAGE.JPG